London Palladium

Walter Gibbons, an early moving-pictures manager, intended for the Palladium, in 1910, to compete with Sir Edward Moss's London Hippodrome and Sir Oswald Stoll's London Coliseum. The facade (on the site of Argyll House, demolished in the 1860s, from which the pub opposite took the name The Argyll Arms), dates back to the 19th century. Formerly it was a temporary wooden building called Corinthian Bazaar, which featured an aviary and aimed to attract customers from the recently closed Pantheon Bazaar (now the site of Marks & Spencer) in Oxford Street. The theatre was rebuilt a year later by Fredrick Hengler, the son of a tightrope walker, as a circus arena for entertainments that included…

From 3 September 1928, the Palladium reopened under the directorship of the impresario/producer George Black as part of the General Theatre Corporation (GTC). When Black took control the theatre was close to bankruptcy. He revived its fortunes by returning to the original ethos of the Palladium by staging large variety shows, with a capital 'V' – and as well as headlining Britain's homegrown acts he brought over big American stars such as Duke Ellington and his Orchestra (on 12 June 1933, his first ever concert hall performance), Adelaide Hall, Louis Armstrong and Ethel Waters for two-week engagements. Before too long, under Black's management the Palladium was soon gaining praise again as…