Public art & sculpture · Scottish Highlands
Alphabet?
In or near Killiecrankie.
Alphabet? — a public art in scotland-highlands, United Kingdom.

thejackrustles — CC BY-SA 2.0 via Wikimedia Commons licence
Plan your visit
- Typical visit
- 1 h–2 h
- Nearest railway station
- Blair Atholl · 1.0 km
- Free entry
- Dog-friendly
- Limited wheelchair access
Getting there & planning your visit
To visit Alphabet?, you can take the train to Blair Atholl station, which is approximately 1 km away. Entry is free, but please note that wheelchair accessibility is limited. The postcode for your sat-nav is PH18 5TP.
About
Alphabet? is a public art located in scotland-highlands, United Kingdom. Sourced from OpenStreetMap (ODbL licence); see local listings for visitor information, opening hours and admission details.
Photo gallery
Official information
Alphabet is a parent company that encompasses various businesses, with Google being the largest. It focuses on managing a collection of companies independently, including ventures in health and technology, while aiming to foster innovation and accountability.
From the Wikipedia article
Alphabet Inc. is an American multinational technology conglomerate holding company headquartered in Mountain View, California. It was created through a restructuring of Google on October 2, 2015, and became the parent holding company of Google and several former Google subsidiaries. Alphabet is listed on the large-cap section of the Nasdaq under the ticker symbols GOOGL and GOOG; both classes of stock are components of major stock market indices such as the S&P 500 and Nasdaq-100. Alphabet has been described as a Big Tech company. The establishment of Alphabet Inc. was prompted by a desire to make the core Google business "cleaner and more accountable" while allowing greater autonomy to group companies that operate in businesses other than Internet services. Founders Larry Page and Sergey Brin announced their resignation from their executive posts in December 2019, with the CEO role to be filled by Sundar Pichai, who is also the CEO of Google. Page and Brin remain employees, board members, and controlling shareholders of Alphabet Inc. Alphabet Inc. has faced numerous legal and ethical controversies, including a 2017 lawsuit against Uber over stolen self-driving technology, a 2020 privacy settlement over Google+ data exposure, and multiple antitrust actions from the United States, France, and Japan. It has also been accused of labor law violations related to worker organizing and was forced to file for bankruptcy in Russia after its bank account was seized in 2022. In 2023, the company was widely criticized for mass layoffs that impacted 12,000 employees, many of whom discovered their termination only upon losing account access.
Excerpt from Wikipedia under CC BY-SA 4.0. See the source article linked in Sources below.
Background
History
On August 11, 2015, Google announced plans to create a new public holding company, Alphabet Inc. Google co-founder and CEO Larry Page made this announcement in a blog post on Google's official blog. Alphabet was created to restructure Google by moving subsidiaries from Google to Alphabet, thus narrowing Google's scope. The new holding company would consist of Google as well as other businesses including X Development, Calico, Nest, Verily, Fiber, CapitalG, and GV. Sundar Pichai, the company's Product Chief, became the new chief executive officer of Google, replacing Page, who transitioned to the role of running Alphabet, along with co-founder Sergey Brin. Alphabet is the world's…
Architecture
Alphabet Inc. is the parent of a diverse set of subsidiaries. {| class = "wikitable" ! Subsidiary ! Business !Executive Leader |- | Calico | Human health (by overcoming aging) |Arthur D. Levinson |- | CapitalG | Private equity for growth-stage technology companies |David Lawee |- | Google | Internet services, largest subsidiary and prior corporate entity name |Sundar Pichai |- | Google Fiber | Internet access: via fiber |Dinesh Jain |- | GV | Venture capital for technology companies |David Krane |- | Intrinsic | Robotics software | Wendy Tan White |- | Isomorphic Labs | Drug discovery | Demis Hassabis |- | Mineral | Sustainable agriculture | Elliott Grant |- | Verily | Human health |Stephen…
Sourced from Wikipedia under CC BY-SA 4.0.
- Coordinates
- 56.7741, -3.8475
- District
- Perth and Kinross
- Postcode
- PH18 5TP
- Parliamentary constituency
- Angus and Perthshire Glens
- Established
- 2015
- Nearest railway station
- Blair Atholl — 1 km
- Official site
- abc.xyz
Sources
- osm: node/10676911689 (ODbL)
- wikipedia: Alphabet Inc. (CC BY-SA 4.0)
Other places nearby

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Tom-na-croiche Obelisk
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River Tilt Grotto
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Blair Castle Caravan Park
Campsites · 0.5 km

Old Bridge of Tilt
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Old Blair, St Bride's Kirk And Churchyard
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Bridge of Tilt
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bridge across Banvie Burn
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Blair Castle
Castles · 0.6 km

The Obelisk, Blair Castle
Forts · 0.7 km

Statue of Diana
Public art & sculpture · 0.7 km

Falls of Fender
Natural landmarks · 0.8 km
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Frequently asked questions
- Where is Alphabet??
- Alphabet? is in the Scottish Highlands, United Kingdom (postcode PH18 5TP).
- What is Alphabet??
- Alphabet? — a public art in scotland-highlands, United Kingdom.
- How do I get to Alphabet??
- The nearest railway station is Blair Atholl, about 1.0 km away. Drivers can use postcode PH18 5TP.
- When was Alphabet? built?
- Built or established in 2015.
- Is Alphabet? free to visit?
- Yes, Alphabet? is free to enter.
- How do I get to Alphabet??
- The nearest railway station is Blair Atholl, about 1.0 km away. Drivers can navigate to postcode PH18 5TP.